Thank you for reading this post, don't forget to subscribe!
Nike launched this Sunday (25) its newest film of the campaign “Winning Isn’t for Everyone”. This time, celebrating Paralympic athletes.
“Our ‘Winning Isn’t for Everyone’ campaign is a tribute to everyone who chooses to compete, no matter the challenges they face,” said Craig Williams, Nike President. “It’s a recognition that the true spirit of sportsmanship lies in the fight, resilience and determination of each athlete to overcome obstacles.”
The videos present a narrative that emphasizes that success is personal and that effort is the real reward.
Watch:
