Heloísa Perissé and her daughter, Luisa, are making their debut as presenters on GNT with “Desencontro de Gerações”. The program will premiere on September 27th at 9:45 pm and will have 10 weekly episodes, in addition to a segment with the best moments on “É de Casa”, on TV Globo. On the program, Heloísa and Luisa welcome guests from different generations to discuss topics such as communication, profession and traditions between parents and children. Check out how your brand can be part of this great new feature on GNT and TV Globo!
Mixing dialogue, humor and interactive dynamics, the program has a family-friendly and adaptable setting, where advertisers can count on commercial actions set in the bedroom, the laundry room or the winter garden. It is the perfect moment for those who want to impact both adult and young audiences.
Credit: Ju Coutinho
Check out how your brand can be part of this “mismatch”:
- On GNT: content actions, sponsorship of new episodes and recaps, as well as sponsored spots, commercials and announcements.
- On TV Globo, on “É de Casa”: reverberation of action in the program, in addition to linear media and full action with re-showing of action on GNT.
- On Digital: deliveries on Globoplay, Gshow, Youtube and podcast, in addition to clippings of the action on the GNT and TV Globo profiles on Instagram with customized content
On a multiplatform journey, the program will go from TV to digital in different formats. It is the perfect opportunity to associate your brand with light content that connects generations. Visit Globo Ads to learn more.
ABOUT THE AUTHOR:
GNT is a multiplatform brand that connects with contemporary Brazilian women, providing moments of pleasure, lightness and growth. It is a safe space for inspiring discussions, where each woman finds her voice and recognizes herself in others.
Digital Platforms: @canalgnt
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