ADGroup, which recently underwent a strategic repositioning by evolving from the traditional ADNews, announces the launch of Indie Summit. The event, which will take place on October 31, 2024, promises to bring together professionals from the advertising industry for a day of workshops, networking, and exchange of ideas, with a focus on celebrating and promoting the independent agencies that are shaping the future of advertising.
The Indie Summit is positioned as the first event in Brazil dedicated exclusively to independent advertising, highlighting the crucial role of these agencies in creating agile and innovative approaches that are redefining the sector. The event will be held at the STATE Innovation Center, the largest Open Innovation space in Latin America, offering a platform for debates on topics such as diversity and inclusion, technological innovation, sustainability, and new business models in advertising.
“The Indie Summit is here to highlight the power of independent agencies and how they are shaping the future of advertising with their agile, adaptive and transformative approaches,” said Cathy Birle, Partner and Head of Content at ADGroup.
In addition to panels and lectures on topics of great relevance to the sector, the event will feature several renowned panels and speakers, talk sessions at the ADD Arena, brand exhibitions and a food area with food trucks. There will also be an award ceremony that is unprecedented in Brazil, aimed at independent agencies and companies, recognizing the best independent campaign, innovation in the use of technology, social responsibility, best use of data and young creative and independent people.
The Indie Summit is a reflection of the new phase of ADGroup, which, after celebrating 24 years of history as ADNews, is expanding its areas of activity to include proprietary events and new strategic partnerships. With this change, ADGroup aims not only to diversify its services, but also to strengthen its position as a hub of innovation and collaboration for the advertising market.
Follow ADNews on Instagram and LinkedIn.
#ADDSomethingNew #ADNewsOficial #ADGroupBR
