The venue will have a space dedicated to the company and its guests, as well as activations for everyone present.
Superbet announced that it is the sponsor of Camarote Touchdown, for the first NFL game in Brazil, which takes place this Friday (6), at Neo Química Arena, in São Paulo.
With the agreement, the venue will have a space dedicated to the company and its guests, as well as activations for everyone present.
“It’s a historic game, and we want to make our brand increasingly associated with the fun created by these super moments. It will be a complete entertainment experience, which is what we seek for our consumers,” said Patrícia Prater, marketing director of Superbet Brazil.
Signed by Effect Sport, the venue will feature more than eight hours of entertainment, with musical attractions, open food and open bar, as well as round-trip transfers.
“The Touchdown Box was designed by a team that has worked with the NFL for almost a decade. In addition to bringing authenticity to the experience, we knew that it would be necessary to have a large space, as big as the significance that the game has for the future of the sport in Brazil. And we couldn’t have a better partner to sign this ‘super box’ with us”, concluded Pedro Rego Monteiro, CEO of Effect Sport.