Adidas presents its new POP-UP, a temporary store focused on the brand’s iconic Originals sneakers. Located in Pinheiros, the space will be open from September 6 to 22 and will offer a special selection of products, activations and customization space for customers.
The Adidas Originals store will feature hand-picked iconic classics from the brand, such as the SL72, Campus, Gazelle, Samba and Spezial, in a wide variety of colors and sizes. When purchasing any Adidas product, customers will be able to customize their model, such as pins, laces and toe caps. The customization will be led by artist Maíra Botelho, at no additional cost.
The Pop-Up will also be part of the Pinheiros Festival, a street event promoted by Coletivo Pinheiros, which will take place on September 22, from 9 am to 7 pm. In addition to the Pop-Up activities, local establishments such as MOOI MOOI (ice cream), Brigadayros (sweets), Patties (fast food), Dumbo (ice cream), Matilda Lanches (fast food), Gelatto Boutique (ice cream) and Beik Cookies (sweets) will have special products in partnership with Adidas.
General information:
Address: 282 Pinheiros St.
Dates: September 6th to 22nd
Monday to Wednesday: 10am to 8pm
Thursday to Saturday: 10am to 10pm
Sundays: from 10am to 6pm (Pine Festival: from 9am to 7pm)
