After visiting Vitória, Florianópolis, Vale do Paraíba and Campinas in 2024, Fest’UP returns to the capital of São Paulo with an even broader program, including more than 70 speakers spread across 10 auditoriums. The infrastructure set up at ESPM and Faculdade Belas Artes includes several activities such as workshops, seminars and mentoring sessions with renowned communication professionals.
“The physical proximity of the two institutions greatly contributes to the easy movement of participants between the units. It will be a time for a great exchange of information, knowledge, networking, everything that is part of the purpose of APP”, says Silvio Soledade, president of the Association of Advertising Professionals.
Among the confirmed names, renowned experts in the field stand out, such as Ian Black (New Vegas), Marcelo Tas (TV Cultura), Heloisa Santana (AMPRO), Filipe Bartholomeu (AlmapBBDO), Ariane Finavaro (BETC Havas), Maria Cândida (SBT), Sérgio Gordilho (África), Fabrício Pretto and Rogério Chaves (DAVID). The event will also feature the presence of influencers such as Rodrigo Mussi, Fernando Medeiros, Carol Novaes and Gabi Lopes, as well as Stock Car drivers Daniel Serra, Gaetano DiMauro and Ricardo Maurício, who will give a lecture on the importance of teamwork. Participants will have the opportunity to absorb valuable knowledge in panels that will explore a variety of topics, from diversity and inclusion in the advertising market to more technical issues.
Tickets for Fest’Up 2024 are still available on the Sympla platform for a limited time. For more information about the event, including the list of speakers and the schedule, visit the official Fest’Up website.