Consultancy will sign one of the event stages and will provide coverage on its social networks
The World Festival of Creativity has announced an institutional partnership with Youpix. The collaboration will bring a series of initiatives that aim to promote a better experience for participants of the event that will take place between September 12 and 14 in São Paulo.
On September 13, the consultancy will host a stage that features a program of approximately six 30 to 40-minute panels that will address topics such as the future of content consumption in digital algorithms and the impact of mobile data traffic taxes on local audiovisual production.
“We are delighted to have YouPix as our institutional partner. Their work in supporting content creators and promoting digital innovation is essential for the development of the creative economy. Together, we want to inspire participants and offer new perspectives on the future of creativity in Brazil,” said Lucas Foster, Country Manager of the World Creative Organization.
Among the names already confirmed for the Youpix track are Arthur Neves, creator and journalist; Beatriz Machado, brand strategist; Luana Lima, influencer; and Aldine Paiva, Artistic and Influence Head of Digital Favela.
In addition, Youpix will also provide exclusive coverage of the festival on its official profile.
“The partnership with the World Creativity Festival is an incredible opportunity for YOUPIX to broaden the debate on innovation and digital creativity, topics that are fundamental to our community. We are excited to bring our expertise to the festival and help shape the conversations about the future of content and digital platforms,” added Rafaela Lotto, partner and Head of Youpix.