OOH Brazil is strengthening its team with the arrival of Pedro Andrade, who will now be the operations director. The move is in line with the company’s growth and recent expansion, which is currently present in five of the country’s main capitals.
Andrade has over 20 years of experience, holding leadership positions in companies in the sector such as Clear Channel, Otima and Big Media, the largest out-of-home player in Angola. For the last seven years, he has been part of the JCDecaux team, also as operations director.
“Pedro is a reference in the area of operations in the OOH industry in Brazil, in addition to bringing international experience to his resume. His arrival will provide important support to our company’s national expansion plan, bringing ever greater agility, control and operational efficiency, with an eye on performance management, customer focus and workplace safety,” says Felipe Davis, CEO of OOH Brasil.
Since the beginning of its expansion to other states, in 2021, OOH Brasil has tripled its structure and now has assets that provide more than 5.1 million audiences/day, in addition to 19 million daily impacts in key OOH media markets in the country, such as Rio de Janeiro, Belo Horizonte, Porto Alegre, Recife and Fortaleza.