Jean Boechat, one of the biggest names in digital communication in Brazil, suffered a stroke on November 29, 2017. Since then, the communicator has been facing a long and costly recovery. Thinking about helping him, Ricardo Cavallini and Alexandre Boechat made a video remembering that their friend continues to need care and asked for help via PIX: [email protected].
“I’m still here, alive”, says Jean in one of the excerpts from the video published on her Instagram profile. Donations via PIX will have an even greater symbolic value, as each contribution may be accompanied by a message about what the person would like to offer Jean. All these messages will be gathered into a printed document that will be delivered to the advertiser.
Jampa, as he is known, has an extensive career, starting in 1991, and is recognized as one of the precursors of interactive media in Brazil. He was part of some of the most creative teams in the country, working at agencies such as Talent, AGE Isobar, JWT Brasil, AlmapBBDO, among others. Over the years, he has won awards at renowned festivals such as Cannes Lions, Clio Awards, One Show, and LIAA, with work for major brands such as Coca-Cola, Heineken, Fiat, Volkswagen, Nestlé, among many others.
His work has been awarded at festivals such as Cannes Lions, Clio Awards, One Show and LIAA, having developed memorable campaigns for brands such as Coca-Cola, Heineken, Fiat, Volkswagen, among others.
