The El Ojo Festival is the region’s most prestigious event for training, inspiration and debate on communications, marketing, media, technology and content
Ogilvy Latina’s CCO Latam, Keka Morelle, and TBWA Worldwide’s global chief design officer, Bruno Regalo, increase the list of Brazilians among the speakers at the 27th edition of the Festival Internacional El Ojo de Iberoamérica 2024, which will be held in Buenos Aires, in Argentina, between the 13th, 14th and 15th of November.
The Argentinean Leandro Raposo, creative president & founder of The Cyranos, and the Mexican Omar Carrión, IMC & omnichannel director Kellanova (formerly Kellogs) Latin America, have also just been announced among the speakers, which also includes the Brazilian Ícaro Doria, president and CCO of DM9.
“The El Ojo Festival is the region’s most prestigious event for training, inspiration and debate on communication, marketing, media, technology and content. With a profile clearly focused on ideas, creativity, innovation, trends, big data, social platforms and digital. A meeting to see beyond, go further, change the perspective, observe reality from different perspectives and perspectives, understanding the social and technological changes that the current speed of the world demands. Our speakers, some of the main world leaders. from the ideas sector, have a lot to contribute to this transformation”, says Santiago Keller Sarmiento, president of El Ojo de Iberoamérica.
Argentine Javier Campopiano, global CCO of McCann Worldgroup and McCann; the Italian Bruno Bertelli, global CEO of LePub and global CCO of Publicis Worldwide; and the Japanese Yasu Sasaki, global chief creative officer of Dentsu, chief creative officer of Dentsu Japan and managing executive officer (ceative) of Dentsu Inc. are also among the speakers.