The new season of “Lady Night” premieres on October 14th with Tata Werneck, on Multishow. New guests, new episodes and many commercial opportunities to boost partner brands
On October 14th, Tata Werneck returns to Multishow for another season of “Lady Night”, now reformulated with a new setting, new opening and new dynamics. Among the confirmed guests are Pedro Bial, Ivete Sangalo, Rafael Vitti, Antônio Fagundes, MC Livinho, Marina Sena, Xamã and much more. There will be 30 new episodes.
The commercial plan is also completely renewed and there is still time to incorporate advertisers to embark on this humorous journey! The opportunities are multiplatform, with content from TV to digital, from Multishow to Globoplay.
Check it out:
Brand presence throughout the season
The sponsor will be able to be present throughout the program through vignettes, 30” commercials and calls, in addition to being able to include their brand in an organic and contextualized way within the content through full action.
Content actions
Merchandise can be inserted in one of the program’s tables, such as in the “Expert Interview”. The presenter can also give a branded speech directly from the dressing room, putting on makeup, her skincare moment, putting on perfume, etc.
Possibilities in digital
- Brand presence on Globoplay
- Wrapping at Gshow
- Content on Globo’s social networks with in-house talent or brand influencers
About Multishow
Multishow has fun as its essence and brings subscribers the best in entertainment, with lots of humor, music, reality and travel. There are different content formats, ranging from live broadcasts of the biggest festivals in the world to programs starring the country’s greatest comedians and musicians. Visit Globo Ads to find out more.
