Brazil won, in total, 25 trophies; The highlight was Peru, which won the four top awards in Formats, Innovation, Advertising and Production
Brazil won 25 trophies at Fiap 2024: ten Gold, six Silver and nine Bronze. AlmapBBDO was the agency in the country with the most trophies — ten in total, six Gold, three Silver and one Bronze.
BETC Havas took eight, four Gold, two Silver and two Bronze. The We agency was also awarded, with two trophies, Silver and Bronze; Made Brasil, with four Bronzes and WMcCann with one Bronze.
This year’s edition of Fiap was marked by the unprecedented feat achieved by Peruvian advertising, which won the four top awards in Formats, Innovation, Advertising and Production, evaluated by FIAP.
In total, 201 trophies were awarded, including four Great Suns, one Special Mention, 41 Gold, 69 Silver and 86 Bronze.
Brazilian awards:
Formats
GOLD
“Errata at 88” Almap BBDO/ Johnnie WalKer Diageo
VW 70 Years” Almap BBDO/ Boiler Filmes/ Volkswagen
TALK
“Voz do Silêncio” Agência We/ Santeria e Máfia Filmes/ SBT do Bem
BRONZE
“Credit in Credits” BETC Havas/ 02 Filmes/ Santander
Innovation
GOLD
“VW 70 Years” Almap BBDO/ Boiler Filmes/ Volkswagen
“Reprinting Nica” BETC Havas/ Fulfierros/ La Prensa
BRONZE
“Black Lights” Almap BBDO/ Dialeto Studio/ Bradesco
“Bom Ar” BETC Havas/ Merci Studio and Zaine Filmes/ Reckitt
“The Silent Buzz” WMCann/ Sugarcane/ General Motors
Ads
GOLD
“Tormenta” Almap BBDO/ MyMama/ O Boticário
“Errata at 88” Almap BBDO/ Johhnie Walker Diageo
“VW 70 Years” Almap BBDO/ Boiler Filmes/ Volkswagen
“The Gender Discount” BETC Havas/ MyMamma/ Santader (2)
“Reprinting Nica” BETC Havas/ Fulfierros/ La Prensa
TALK
“Errata at 88” Almap BBDO/ Johnnie Walker Diageo
“Black Lights” Almap BBDO/ Dialeto Studio/ Bradesco
“Safe Store” BETC Havas/ Merci Studio/ TIM (2)
BRONZE
“Real Horror” Made Brasil/ Studio Nuts/ APAV (3)
“Voz do Silêncio” Agência We/ Santeria e Máfia Filmes/ SBT do Bem
Production
GOLD
“Tormenta” Almap BBDO/ MyMama/ Boticário
TALK
“Black Lights” Almap BBDO/ Dialeto Studio/ Bradesco
BRONZE
“Real Horror” Made Brasil/ Studio Nuts/ APAV