Festival created by streaming, which proposes ‘Um Tudum Para Cada Um’, will give collectible cans to fans
Netflix announced that the 2024 edition of Tudum, a festival created by streaming in Brazil, will be a little different. This year, with the proposal ‘Um Tudum Para Cada Um’, fans, exclusively Brazilian, will receive free limited edition collectible cans, with exclusive gifts.
There are four different can options, each inspired by the most popular content on the streaming service in Brazil. According to them, eternal romantics, for those who live in the world of magic, for fearless adventurers and for those who love a good suspense.
To purchase one, the public must fill out a form that will be available from October 17th. Distribution will follow a first-come, first-serve basis and delivery will be made to each recipient’s home. The platform also invites fans to interact using the hashtag #TudumNaLata on social media, to arrange to exchange the items they prefer.
For promotion, the first cans have already been made available virtually on NetflixWorld, within the Roblox game, and from October 10th to 15th, the central square of the virtual environment will be decorated with Tudum themes.
Furthermore, on Tuesday afternoon (15) Netflix spread ‘giant cans’ throughout the capitals of São Paulo, Salvador, Recife and Florianópolis, where fans will be able to take photos in scenarios inspired by the platform’s productions. Activation will be available from October 17th to October 20th.