The expansion will offer the development of virtual stores and marketplaces
Adtail announced that it will start developing virtual stores and marketplaces based on the VTEX e-commerce platform. The agency already offers digital marketing solutions. The partnership strengthens the agency’s expansion plans and with this new service, the idea is to optimize stores to generate traffic and conversion from the beginning.
The VTEX platform offers features such as: native multi-store capability, omnichannel integration, support for marketplaces and advanced customization tools. It was also possible to implement exclusive differentiators for Adtail, such as the use of data for continuous optimization and automation to increase conversion. As a result, the agency’s team was expanded and trained specifically in the platform’s functionalities.
“It is a very important step for us. We already offered consultancy and optimization services for e-commerces, but, with the partnership with VTEX, we started to offer a package of end-to-end solutions for our customers”, points out André Bonanomi, CRO at Adtail, who adds that There are expansion plans to offer services such as consultancy for marketplace operations and customized solutions for B2B.