Action to celebrate ten years of Corona’s presence in Brazil features teaser videos created by Soko
MTV and Corona announced the return of the program “Corona Luau MTV” in celebration of Corona’s ten years of presence in Brazil. The promotion includes teaser videos, created by Soko, for social media.
The special edition will be recorded in Preá, Ceará, and will feature a ‘feat.’ unprecedented between L7nnon and Marcelo Falcão. The presentation will be led by Bella Campos, Pedro Scooby and Sarah Oliveira.
“Corona is a brand that was born on the beach and has the essence of nature. When we think about summer, sun and sea, music is always very present. Therefore, when looking for a way to celebrate such a special year – the ten years of brand in Brazil – these elements, naturally, led us to remember this iconic program. It’s incredible to be together with MTV to unite present and past in a unique project”, celebrates Gabriela Gallo, Corona’s marketing director in Brazil.
