Spark, a reference in influencer marketing in Brazil, celebrates its 10 years of operation with the launch of the Spark Creator Awards, an annual award that seeks to recognize the main talents of the creator economy. The ceremony will be held on December 3rd, at Fábrica da Dengo, in São Paulo, and will feature 14 categories to highlight the most relevant influencers among the more than 300 campaigns carried out in 2024.
“Since our creation, we have driven the growth of many creators and positioned ourselves as an important link between them and brands. The main purpose of the award is to recognize those who stood out among our campaigns throughout the year”, says Raphael Pinho, CEO of Spark.
The event will have both technical categories, based on performance reports and benchmarks, and categories that value the creativity of creators. The edition also brings a special tribute to the oldest partners with the category “When Everything Was Mato”, dedicated to the influencers who have followed Spark since the beginning. Other highlights include the “Most Valuable Creator” award, for the most relevant creator of the year, and the “Micro Rookie of the Year”, for the new micro-influencer.
“We want to celebrate authentic connections that generated real impacts for brands. What we’re recognizing at the Spark Creator Awards goes beyond numbers and metrics. This is technical recognition for those who really made a difference, and who are the most important players in our industry”, highlights Rafael Coca, CSO at Spark.
With names such as Bianca Andrade, Thaynara OG, Manu Gavassi, Raphael Vicente and other prominent influencers eligible for the award, the Spark Creator Awards reinforces Spark’s role as one of the protagonists in the digital influencer market in Latin America.
