Professional will assume the executive directorship of retail media for the Brazilian operation
Adsmovil announced the arrival of Paulo Schiavon as executive director of retail media in Brazil. Schiavon is the founder and president of the IAB Brasil Retail Media Committee and, in recent years, he served as head of retail partnerships and Chief Revenue Officer (CRO) at Unlimitail.
With more than 25 years of experience in digital business, marketing and e-commerce, he arrives at Adsmovil with the challenge of generating new business opportunities with advertisers and partners.
Schiavon has a solid trajectory in the digital and advertising market, with experience at large companies and educational institutions. He served as director of digital business at Folha de S.Paulo, director of Online Business Latam at Samsung and head of digital and commerce at Publicis Groupe (Sapient AG2, Performics and CitrusAd/Epsilon). He was also CMO of the real estate portal VivaReal and accumulated more than a decade of experience in advertising agencies.
For six years, he led the digital communications area at Senac São Paulo, further consolidating his expertise in the sector.
