Tiago Ribeiro, known as ‘Tito’, has worked for GUT, AlmapBBDO, among others
Publicist Tiago Ribeiro “Tito” launched the Daily Art SP project, an initiative that aims to amplify the everyday artistic experience in São Paulo. With the proposal to democratize access to art, the project aims to create a connection between the public and works exhibited in iconic locations in the city, in addition to highlighting the talent of local and emerging artists.
Daily Art SP will be attended by artists and caregivers, offering a showcase for Brazilian contemporary art and exploring relevant themes such as sustainability, diversity and inclusion. Using digital platforms to expand its reach, Daily Art SP will also integrate with social networks to encourage public engagement and participation.
The project is initially a content platform that offers São Paulo residents and visitors a varied program, including exhibitions, urban interventions, and interactive events. Every week a new work or art gallery is highlighted, inspiring reflection and bringing art closer to everyday life.
Tiago Ribeiro was innovation director at Biederman McCann and digital director at WPP Group companies, including Y&R (currently VML Peru), in addition to teaching at Miami Ad School. In Brazil, he worked as a freelancer for agencies such as GUT and AlmapBBDO.
