Cheil Brasil announces the hiring of Bruno Couto as its new creative director. The professional will report directly to CCO Felipe Andrade.
Couto has already worked as a creative leader at agencies such as VMLY&R and Tribal Worldwide, in addition to stints at Africa, Ampfy, Fbiz, Wunderman and AgênciaClick. Throughout his career, the creative has led projects for brands such as Sadia, Dell, Santander, GOL, Brahma, Bridgestone, Shell, P&G, Tinder, Absolut and Coca-Cola.
On his CV, Bruno has accumulated national and international awards at festivals such as El Ojo, Clio, The One Show, Effie, New York Festivals and Clube de Criação.
“Bruno Couto has an entire experience forged in the digital environment. He began his career as an art director and became a copywriter along the way, which makes him a professional with a unique ability to think about projects and campaigns completely. His arrival is strategic and will guarantee us even more innovation throughout the creative processes”, says Felipe Andrade, CCO at Cheil Brasil and Latin America.