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PlayStation shows how fun life can be when gaming is taken seriously
Film, developed by London-based agency adam&eveDDB, has global release
Sony Interactive Entertainment has presented a new campaign for PlayStation that seeks to show how fun life can be when gaming is taken seriously.
Released globally, the film, developed by London-based agency adam&eveDDB, takes audiences through an ordinary city as it transforms into a game.
From trash cans turning into basketball hoops and stairs turning into slides, PlayStation shows that gaming is everywhere, in so many ways.
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