Innova AATB has just announced the achievement of a new account: Native, the world leader in the production and export of organic sugar, and the only Brazilian company to hold the ROC (Registered Operator) certification, which reinforces its commitment to regenerative agriculture and the revitalization of ecosystems. The brand is a pioneer in sustainable practices, focusing on authenticity and innovation in its way of farming, which contributes to environmental preservation and biodiversity. Native’s products, such as demerara, brown and crystal sugars, are recognized for their exceptional quality and commitment to sustainability.
With more than 90 products in its catalogue, Native also offers a variety of items that include organic roasted, instant and capsule coffees, as well as drinks such as teas, juices and lemonades. The portfolio also includes lines of oats, cereals, pasta, chocolates, and an exclusively children’s line, demonstrating the diversity of options that follow the philosophy of respect for the environment.
From this point on, Innova AATB will dedicate itself to expanding the brand and increasing recognition of Native’s commitment to the regeneration of nature and social responsibility, in addition to managing the communication of the various products that make up its portfolio. Services include social media management, development of advertising campaigns, creation of materials for points of sale (POS), CRM management and website maintenance, among other strategic initiatives.
“We are excited about this new partnership with Native. Their mission to combine innovation with sustainability aligns perfectly with Innova’s values. We will contribute to the expansion and strengthening of the brand, delivering communication solutions that reflect its essence and purpose”, declares Alexandre Carmona, managing partner of Innova AATB.
With this partnership, Innova AATB reinforces its involvement and commitment to offering integrated communication solutions, helping brands stand out in the market and connect more effectively with their consumers. In addition to timely deliveries, the agency will support Native in disseminating knowledge about its sustainable and innovative practices.
Native is a leader in regenerative organic agriculture and the adoption of sustainable practices to revitalize ecosystems. At this important moment in its evolution, the brand found in Innova AATB the ideal partner to revolutionize the organic products market, communicating effectively and strengthening the connection with the public to expand its products and processes.
