Narrated by Aline Midlej and Natuza Nery, the films are broadcast on GloboNews and Globo’s subscription channels, as well as social media
GloboNews presented a new campaign with the concept ‘A world of news to understand the world and its impacts on you’.
With narration by Aline Midlej and Natuza Nery, the 30″ films, produced by Santa Transmedia and Cream Studio, include broadcasting during breaks on GloboNews and Globo’s subscription channels, in addition to a digital action on GloboNews’ social media profiles.
The pieces feature graphic concepts that emphasize the channel’s commitment to covering what is happening in the world and which can also affect the daily lives of the Brazilian population. The action shows the connection between local and global events and seeks to reinforce that the channel is always on.