The actor and Jeep fan, Rodrigo Santorois the protagonist of special content that demonstrates in practice the robustness, off-road capacity, technology and spirit of adventure of some of the company’s iconic models. Jeep. Creation is by the agency fbiz.
There are three videos with Santoro experiencing unforgettable moments with the Jeep Gladiator, Wrangler and Grand Cherokee 4xe performing to their full potential in complete harmony with nature.
The content also shows how Jeep connects freedom, passion, adventure and authenticity with unique experiences in connection with the environment. The first of the three videos is already available official brand networksand the complete campaign available on YouTube.
“Each of these models reflects Jeep’s passion for vehicles that offer the perfect balance of capability, innovation and the brand’s off-road spirit. No matter the terrain, Jeep is ready to take you there”, says Frederico Battaglia, Vice President of Marketing & Brand Communication at Stellantis for South America.
Jeep Gladiator
Built for adventure and freedom, the Jeep Gladiator is the only pickup truck in the world to combine authentic Jeep off-road capability and an exclusive open-air driving experience. With a 3.6L V6 gasoline engine, capable of generating 284 hp of power and 347 Nm of torque associated with an 8-speed automatic transmission, the model is also equipped with the robust 4X4 Rock-Trac traction and endorsed by Trail Rated, which proves the ability to face extreme challenges to provide unique experiences.
Jeep Wrangler
The Jeep Wrangler builds on the brand’s goal of freedom of choice, offering an unmatched combination of off-road prowess, iconic Jeep design, outdoor freedom, performance and a refined interior. It is also equipped with the renowned 4X4 Rock-Trac traction, with Trail Rated seal, guaranteeing the full adventure aboard one of the brand’s biggest global icons.
Jeep Grand Cherokee 4xe
A global icon, the Jeep Grand Cherokee, the most awarded SUV in the world and the most premium in the brand’s portfolio, provides Brazilian customers with a lot of sophistication, without giving up the legendary 4×4 capability that only Jeep offers. Recently, the model, which is equipped with “4xe” plug-in hybrid technology, also has an extra dose of technology with Adventure Intelligence, which offers more than 30 convenience, entertainment, safety and comfort features.