BSN Creatives, led by George “Benson” Acohamo, won two bronzes at the 14th Brazilian Design Awards in the Branding and Graphic Design categories.
The first prize went to the 25th anniversary campaign for the Braz brand and its sub-brands. With the title “Guardians of a Legacy”, the campaign was created by Lorena Logiacco Graça, Giulia Coelho, Luiz Otávio Castilho Manfre, Janaína Pereira, João Guilherme, Cínthia Moura, Tomás Cury, with creative direction by George “Benson” Acohamo. Lucas Martins and Esther Frascari signed as customer service, while Regina Knoll and Lesters Backyard were responsible for the visual identity. The clients who signed approval for Braz are Edgard Bueno, Ricardo Garrido, Camila Prado and Beatriz Veras.
The second prize was in the Graphic Design category for the posters for the launch of the retrofit of the Virginia Building, an icon of the Center of São Paulo, for Somauma Incorporadora. It was created by Lorena Logiacco Graça, Pietra Soares, Thiago Franco, Luiz Otávio Castilho Manfre and Tomás Cury, with creative direction by George “Benson” Acohamo. The illustrations are by Ponto Rima Design. Lucas Martins and Isabella Novaes double in service. Marcelo Falcão, Vitor Penha, Pedro Ichimaru, Nilton Vargas, Monica Boscarino sign approval by Somauma.
In addition to BSN Creatives, agencies such as Africa Creative, with 1 Bronze and 1 Silver; Asia Experience Co. with 1 Bronze and 1 Silver and Gut with 1 Bronze were also awarded in the edition of the main national design award.