Free Fire will have a list of virtual and real-life activities featuring 21st Century pop icon BTS for their global collaboration campaign, Gen FF. Starting March 23, players will begin to experience the Gen FF in-game and beyond, including the ‘Free Fire x BTS: O Show’a special interface, a special collection of action and behind-the-scenes footage.
Para o Free Fire, a Gen FF represents the generation of gamers that grew up with the game: the gamers who contributed to and shaped the game into the global online mobile game it is today. This collaboration with BTS influences both in-game content and off-game activities, as well as encouraging all players to celebrate individuality and express themselves like BTS, both in-game and in real life.
Special and Exclusive Collaboration Program – the “Free Fire x BTS: The Show”
Gen FF will bring the ‘Free Fire x BTS Show’ for the game, the first program of its kind for the game. The attraction will be a two-episode collaboration-exclusive variety show, where all seven members of the pop group engage in a series of activities and discussions – with the campaign Gen FF as the theme of the show!
An invitation to join the Gen FF
With pop icons BTS leading the celebrations, players are invited to join the group on the virtual stage to become the stars they truly are. In addition to the in-game reskin and new lobby soundtrack, players will also be able to try out a variety of Free Fire x BTS sets and emotes created by the group members themselves!
Vibrant, collectible sets capture the styles and personalities of each of the seven members. Featuring designs designed and hand-crafted by the BTS members themselves, they comment on what they hope to convey through the images on ‘Free Fire x BTS: The Show’.
More surprises await
Attentive players will find BTS banners and artwork hidden in surprise locations as they traverse the maps starting March 23 – explore the areas and discover the in-game surprise spots while in action! Fans of the global superstars can also catch a glimpse of the exclusive Free Fire x BTS collection that will roll out in phases throughout the campaign, starting March 24.
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