To enjoy the summer, the lacta, in partnership with the Froneri, announced his new flavors of ice cream. The new 1 liter pots bring creamy fillings and pieces of the well-known chocolates.
Among the news are the flavors Diamante Negro, made with chocolate ice cream, flakes and creamy chocolate filling. O Milk Chocolate bonbon already brings chocolate ice cream with crunchy peanut confections, chocolate flakes and creamy peanut filling. Finally, the last flavor, Laka Oreo, is made with white chocolate and pieces of Oreo biscuits, along with white chocolate flakes and a creamy Laka filling.
To implement the news, Froneri, a maker of ice cream and frozen foods, invested in a new process for manufacturing the line.
“We are bringing to our consumer the creamy filling in the center of the pot, which came to revolutionize the segment premium of the national ice cream category this summer. The applied technology provides a perfect combination of textures and flavors of Lacta chocolates”, says Diana Sá, Head of Marketing and Product Development at Froneri Latam.
The Diamante Negro and Sonho de Valsa launches are already available at the main points of sale in Brazil, while the Laka Oreo is still being distributed in the country. The new flavors were developed between the Froneri and Mondelz Internacional, global leader in snacks, and promise a refreshing experience for the hottest season of the year.
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