The agency will be responsible for the insurance company’s creative brand building and business activation strategies
The Fábrica announced the conquest of the Suhai Seguradora account.
The agency will be responsible for the insurer’s creative brand building and business activation strategies.
“Working with Suhai is an old dream of ours due to the identity of values that permeate both companies and the enormous potential for growth of the Suhai brand”, said Luiz Buono, leader of the Factory.
Suhai emerged to serve customers who do not have acceptance for their vehicles in traditional insurance companies.
For Janaína Iziquiel, marketing director at Suhai, the arrival of the Factory represents a new moment for the brand that intends to boost insurance in Brazil.
“Democratizing access to insurance is Suhai’s purpose and we understand that now is the time to take the Suhai way of protecting to more Brazilians”, concluded Janaína.
