One of the prints will bring the image of the soccer player Marta
Latam Brasil will decal the sides of Airbus A319 aircraft in honor of Rock in Rio. The festival logo will be applied to one of the planes, while the others will receive artwork inspired by the concept of the Latam campaign, called “Music makes you travel”.
One of the prints will feature the image of soccer player Marta Vieira da Silva, the global leader in diversity and inclusion at Grupo Latam.
According to the company, the aircraft should start flying within Brazil with the illustration on their fuselages from the end of this month and will continue until October this year.
The aircraft sticker was designed to celebrate the partnership after two years of pandemic and will be, according to Latam, one of the series of actions and brand activations related to the festival.
