Secret Friend is a game that doesn’t always please everyone. After all, who has never bought a super gift and received another not so cool? With that in mind, Zé Delivery, the biggest beverage delivery app in Brazil, has just launched the biggest proof that this year’s secret friend can only be a success: Amigo Zécreto.
“Zé Delivery is a brand that is always together with the consumer at all times of celebration and now at the end of the year it couldn’t be different. After all, friends, family, parties (all with great security) – it starts with Zé. Amigo Zécreto is an action to connect us with our consumers and give them the way Zé does. They will compete for a super desired prize, requested by new lovers on our social networks: a personalized beer fridge and a free year of the most loved drinks, cold and with super fast delivery, which only Zé can deliver”, complements Thaís Azevedo, CMO at Zé Delivery.
For this, the brand brought together Zeca Pagodinho, Zeca Camargo, ZeZé Motta, Zé Roberto, JuZéeh and Zeeba in a special Secret Friend that invites consumers from all over Brazil to compete for a year of drinks in the range through the app and a beer fridge personalized. Check out this moment here:
To participate, the interested party must enter the website (amigozecreto.com.br), register and go. In the registration email, the participant receives a code that they can share with their friends and increase their chances of winning. Of course, friends can also participate and invite even more people to Amigo Zécreto. The creation is by the GUT agency.
“We continue to have a lot of fun with Zé Delivery, showing the brand in a light way to consumers. This time, we gathered an unprecedented number of famous Zés, in an event that has the look of the end of the year, to tell about a preZÉntão of the app”, concludes Juliana Utsch and Sofia Calvit, Creative directors at GUT.
Technical Data: Zé Delivery Friend Zécreto
Agency: GUT São Paulo
Advertiser: Ambev
Product: Zé Delivery
Qualification: Zecreto friend
Territory: Brasil
ECD: Bruno Brux / Murilo Melo
Creative Directors: Juliana Utsch / Sofia Calvit
ACDs: Gabi Marcatto / Pedro Rosas
Creatives: Arianne de Gennaro / Pedro Galdi / Gheisa Lessa / Fill Almeida / Deborah Ferreira / Vitor Chagas / Beatriz Santos
Direct ManagingA: Valeria Barone
Head of Accounts: Alessandra Visintainer
Account Director: Joe Richardson
Account Managers: Gabriela Seabra / Isadora Guz
Account Executive: Caio Palmeira
Head Of Strategy: Amanda Agostini
Strategy Director: Mercedes Barusso
Social Strategist Director: Doug Rabbit
Social Strategist: Deyse Albiach
Head of Media & Data: William Cavalcante
Media Director: Nathalia Oliveira
Media Managers: Daniel Miscolcz / Alexandre Fermoselle
Media Supervisor: Natalia Schmidt
Production: Integrated draftLine
Head Audiovisual Production: Carol Sales
Executive Management: Caio Baldini
Executive Producers: Carlos Grübber / Karin Stuckenschmidt
Producers Seniors: Gabi Froemming / Marcelo Hipólito
Producers Plenos: Vanessa Wallner / Carla Rossini
Producer: Delicatessen
Direction: Pedro Becker and Gordo
Executive director: Luciana Mattar
Executive producer: Tathiana Pires
Executive production: Luciana Mattar
Executive producer: Claudio Costa
Head of New Business: Mariana Pine
Line Producer: Marcella Kaulino
Sales/Line Producer Assistant: Rafael de Paula
Production coordinator: Grayce Felix
Production Coordination Assistant: Cidy Campos
Post production: Space Gorilla
Post Production Executive Producer: André Serra
Assistant Coordinator Post production: Bruna Veber and Diego Nascimento
Finisher: Ale Campos
Island Assistant: William Maxwelli
Post production assistant: Danilo Ferreira
Post production: Tribbo
Supervisor VFX: Bibinho Pina
Senior Flame Artist: Sérgio D ‘Piazza
Senior Flame Artist: Rodrigo Pina
Editor Conform: Fernando Diniz
3D Supervisor: Erick Buosi
3D Artist: Henrique de Freitas
3D Assistant: Gabriel Leça
T.I Manager: Lucas Pereira
Motion Supervisor: Fabiano Iwasit
Post-Production Coordinator: Rafael Flamínio / Tato Carvalho
Service: Pamella Pesarelli
Audio producer: Hefty
Music Producer / Soundtrack: Edu Luke / Otávio Cavalheiro / Cris Botarelli / Celso Moretti, Tuco Barini / Rud Lisboa
Service: Debora Carvalho and Daniella Cabaritti
Coordination: Ana Cordeiro and Susi Rodrigues
voiceover: Edu Luke
Client Approval: Pedro Adamy / Mário Casanova / Cesar Arantes / Ana Naressi / Isabela Tonon / Tatiana Tatsch / Jaqueline Oliveira / Maura Fogaça / Junia Sanches / Flávia Mesquita / Stella Pascarolli / Bianca Muniz / Sarah Trench
The post Amigo Zécreto is worth a year of drinking at Zé Delivery!! appeared first on ADNEWS.
