brands play with viral to generate conversations

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Before getting married: brands play with viral to generate conversations
































McDonald’s, Leite Moça, Globo, among others, used the viral to generate conversations

Memes are born from social networks, often coming from a statement that had no intention of going viral. It was like that with “Bota um cropped and react” and even with the video for ‘Pifizer’, by Esse Menino.

This time, a tweet from a Twitter user making some notes of conversations couples need to have before getting married went viral.

As soon as the tweet was increasingly shared, the term BEFORE MARRIED entered the Twitter Trending Topics, which made the brands waste no time and join in the fun.











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