According to the brand, the action was inspired by the strength that is passed from woman to woman.
‘Vista Seu Amor’, Dzarm’s Mother’s Day campaign features actress Agatha Moreira and her mother Enilda Cerqueira, who appear together for the first time in an advertising campaign.
Inspired by the strength that is passed from woman to woman and by the existence of each mother who embraces the responsibility of serving as a beacon for a life that is born, the brand celebrates love in photos.
In the campaign, mother and daughter appear with pieces from the collection that follow a palette of winter tones, with lots of pink, wine and earth tones in knits, jackets, trench coats, shirts and other pieces.
