The Uol portal announced a commercial partnership with PODE Live Shop, a live commerce service and a partnership between the Bullet agency, by Fernando Figueiredo, the Family agency, represented by the presenter Otaviano Costa, and the technology startup RocketBank.
According to the press release, the company is now Uol’s official live shopping platform and will serve the portal’s advertisers and media teams.
“I’m very happy with this partnership with Uol! In addition to the content and great results that we are reaping with OTALAB, now it’s time to open up another universe of possibilities, this time with PODE and I’m sure that this pair will be another success”, emphasized Otaviano Costa.
The platform intends to offer services such as production, content, entertainment and engagement to the website’s viewers. Uol’s media plan also includes featured on the home page and an influencers pack.
“ PODER’s proposal is to create content that entertains and sells at the same time, with quality and audience. Entering the Uol ecosystem fills us with pride and shortens the path. Qualified audience with media delivery and conversion”, highlighted Fernando Figueiredo, CEO of Bullet.