Agência will be at the forefront of strategic planning for the brand and its categories
After winning the bidding process, Ampfy announced the conquest of Dr.Oetker’s account in Brazil. The food company chose the agency to be 100% responsible for its integrated communication. Ampfy will lead the strategic planning of communication and media, the creation and production of campaigns for 2022 and 2023.
The arrival of the new account reinforces the agency’s portfolio and highlights its expertise in creating for the food sector. In this field, in addition to Dr. Oetker, Ampfy already serves the brands BRF, Outback, Andorinha, Melitta, Perdigão and Docile.
This year alone, the agency claims to have conquered four new clients: Docile, Betano, Crypto and now Dr.Oetker.
“We are very honored with the achievement of a brand as admired and present in the daily life of Brazilians as Dr. Oetker. Our challenge will be to bring the same quality of products to communication, with the aim of raising brand awareness and encouraging homemade recipe preparation.” completes Gulherme Brum, Partner and Chief Business Officer of Ampfy.