In the new design, the logo is in lower case with the objective of reinforcing the proximity with companies and candidates, and the visual elements seek to represent the dynamism of relationships.
Vagas.com announced the rebranding of the brand, which opens a phase in which the brand intends to evolve in deliveries in the digital environment and in human relationships. In the new design, the logo is in lower case with the objective of reinforcing the proximity with companies and candidates and the visual elements seek to represent the dynamism of the relationships. The rebranding is signed by FutureBrand São Paulo.
The renovation is part of a strategic move by the company, which plans to invest around R$100 million over five years and a new institutional positioning. According to the company, the initiative will allow the adoption of a greater alignment with the real needs of companies and candidates, including more diverse and inclusive selection processes and the launch of products and services.
“What we are doing now is improving these connections even more through the use of new technologies and the use of artificial intelligence. With these improvements, we believe that we will offer better experiences to the entire ecosystem”, says Wesley Barreto, management specialist at vacancies.com.
“Vagas believes that the right connection has the ability to boost professional journeys and meetings. So, what we did was to embody this belief by creating a new positioning and connected brand experiences that put Vagas at the forefront of market movements”, adds Filippo Vidal, brand strategist and director at FutureBrand São Paulo.
