1667 wants to work on several fronts with audiovisual creation and production, including from big screens to social media, games and other beta
Pródigo Filmes introduced 1647 to the market, a B2B startup focused on being the one-stop-shop for innovation in audiovisual storytelling, delivering all the services and products necessary for the connection between brands and consumers.
The concept is that the company, from an integrated flow supported by data, connects ends, ranging from research, strategy and distribution plans to the measurement of results. This, when working with a combination of data, territories and connections, which will allow the anticipation of cultural movements and more assertive decision-making and strategies.
In addition, 1647 wants to work on several fronts with audiovisual creation and production, including from large screens to social media, games and other beta. And participate in creative sprints to co-create new possibilities in projects and partnerships.
“While it is supported by Prodigo’s solid structure, as a startup, 1647 is free to innovate at all stages of the audiovisual production process”, says Beto Gauss, coCEO of Prodigo.
The initiative will be led by Jean-Louis Manzon, as managing director, a professional who has worked as publisher of Vice magazine and editor-in-chief of social networks at UOL. Júlia Passaro, who has worked at Atlantic Records and Uptone Pictures in the United States, will be the project manager.
