The campaign signed by Tailor Media aims to reinforce the positioning of the consultancy
D’OM launched its first advertising campaign, which aims to reinforce the positioning of creative consultancy and the concept of “unlikely solutions”.
The media strategy is signed by Tailor Media and the campaign pieces will be aired on Out of Home (OOH) digital media screens with titles such as “We are D’OM and we have a question for your company. Where does it hurt?”.
“As a creative consultancy, we were able to offer a flexible structure that adapts to the demand of each project and client and guarantees the best delivery of what was planned”, said D’OM’s Chief Solutions Officer (CSO), Mario D’Andrea.
The campaign will occupy more than a thousand screens from the companies Kallas, Eletromídia, Helloo, Coletiva Mídia and MídiaBanco 24h. The focus of distribution is dynamic environments and strategic markets with high circulation of executives, such as airports, commercial buildings, shopping malls and clubs.
The plan also includes placement in the Villa Lobos, Morumbi, Bourbon, Cidade Jardim, Mooca Plaza, Cidade São Paulo malls and in the Paineiras do Morumbi and Atlético Monte Líbano clubs.
