In the institutional video, the artists talk about their relationship with the big screen
Cinemark is celebrating its 25 years of operation in Brazil with a series of actions that feature national movie stars such as Lázaro Ramos, Fabio Porchat and Samantha Schmutz.
In the institutional video, which will be shown at 86 Cinemark complexes and on social networks, the artists talk about their relationship with the big screen, in addition to congratulating the birthday girl.
Throughout the year, Cinemark will also hold promotions and other actions with customers to celebrate the anniversary.
“Turning 25 is a special milestone. The Network followed the entire recent history of cinema in Brazil and has been evolving with it. Our team is relentless in its goal of offering the best experience to the public, and the full theaters of the last few months show that we are on the right track”, said Marcelo Bertini, president of Cinemark in Brazil.
Currently, the brand has 626 theaters in Brazil, spread over 48 cities in 15 states and the Federal District, representing around 30% of the Brazilian exhibition market.
