Actress, presenter, producer, cook and author Carolina Ferraz launched her home & lifestyle brand, CIMPLES by Carolina Ferraz.
The brand was developed together with the actress’ daughter, the mathematician and economist Valentina Cohen, and had its first launch this Tuesday (14): two collections of dishes inspired by Russian pieces from the 19th century.
“It is very gratifying to launch a new business, especially with my mother, who is a person I admire a lot. We managed to unite our points of view, our ideas and know-how and, with creativity and quality, we created a very complete brand, which will bring different product lines and segments that serve the home market”, said Valentina, CEO of CIMPLES.
According to the note sent to the press, the products in the portfolio were designed and developed by Carolina in partnership with manufacturers in the market.
“It’s a completely new area for me and I’m loving every moment. There are new challenges, new learnings and a very strong desire to deliver my best, always. This brand was created to be close to consumers, especially at home, in the kitchen and in the family – combinations that I love”, commented Carolina.