The “Expand with TikTok” event will take place online, on June 28, 29 and 30, and registration can be made on the Sebrae Experience website
Sebrae-SP and TikTok joined forces to promote the event “Amplificate com TikTok”, which aims to show entrepreneurs how to use the short video platform to win customers.
The live will take place on July 28, 29 and 30 on the Sebrae Experience platform and will address topics ranging from how to create a TikTok account, how to edit videos, produce ads, communicate with the public through the platform and incorporate it. it as part of the marketing strategy.
“TikTok seeks to be a great partner for small Brazilian companies. We hope that this journey will further expand the presence of these companies on the platform, connecting them authentically with our community,” said Gabriela Comazzetto, Head of Global TikTok Business Solutions in Latin America.
A survey conducted by Nielsen in 2021 showed that 76% of users are open to announcements about new products within TikTok.
The survey also revealed that 73% of users think advertising on TikTok is unique and different; over 70% want to know more about advertised items; 72% are interested in learning more about the product or brand when they see an ad on the platform, and one in three has purchased something they weren’t considering before.
“TikTok has become a great showcase for companies to showcase their products, services and promote their brand; small businesses have to know how to take advantage of all the possibilities available on this platform and turn this into sales”, said the Superintendent Director of Sebrae-SP, Wilson Poit.
To follow the event, just register through Sebrae Experience. Sebrae Experience is compatible with Chrome, Firefox, Edge, Safari and IE browsers, and can be accessed by tablet, cell phone and desktop.