Cultura Inglesa takes advantage of the release of the film “Spider-Man: Sem Volta Para Casa”, which is scheduled to premiere in theaters this Thursday (16), and invests in the campaign “Who makes Culture, speaks”, created by Artplan, produced by Urban Content.
The idea is to draw attention to enrollments for the first semester of 2022, with a focus on returning to in-person classes.
For the action, the superhero of comics and screens will set the units of Cultura Inglesa with installable walls in São Paulo, Bahia and Santa Catarina. To provide an immersive experience in the universe of Spider-Man, it will also launch, at the Vila Mariana unit, a themed room with an escape room inspired by scenes from the new film, which will be open for free for visitation upon advance booking.
Aiming to encourage the use of English, the mechanics are 100% in English, with the support of students from Faculdade Cultura Inglesa.
