Executive will remain CCO of the agency until the end of this month
Domenico Massareto will leave Publicis, where he has been CCO since 2016. He will stay at the agency until the end of this month and then dedicate himself to a B2B technology platform, which will combine creativity and artificial intelligence.
During the time he was in charge of the creation of Publicis, Domenico created the Entre Program, the training course for women in the creative area that entered its fourth consecutive edition in 2022.
In addition, having participated in award-winning works at festivals such as Cannes Lions and El Ojo de Iberoamerica.
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