Conceived and produced by Eyxo, the action highlights the 99Pay cashback campaign
99Pay, 99’s digital wallet, is celebrating two years in the market and invited socialite Narcisa Tamborindeguy to star in the campaign that marks the date.
Called #Sextou with 99Pay, the action conceived and produced by Eyxo is being broadcast on Instagram. In the video, Narcisa celebrates the anniversary of the digital wallet.
To encourage the use of the wallet, Narcisa sends a message to her followers on how to simplify financial life and make it more digital and secure: “The #sextou started with 99Pay: – Aii, what a hoot!!”.
“July is the month of celebration at 99Pay and we couldn’t ask for a better personality to celebrate our anniversary. Narcisa’s presence in the campaign brings the charisma and enthusiasm expected on 99Pay’s anniversary”, said Clarissa Brasil, Head of Marketing and at 99Pay.
The campaign also counts with the participation of the digital influencer Maria Clara Garcia.
