In the “Buy 1, Get 2” action, users who match the profile of the cinema chain will win a ticket
Cinemark and Tinder have teamed up to promote “Singles Week”, in celebration of National Singles Day celebrated on August 15th.
The “Buy 1, Get 2” action will give a movie ticket to the app profiles that match Cinemark. The promotion, which is already on Tinder, runs until August 15th and the voucher with the discount can be used between August 15th and 19th.
Singles Day emerged as an alternative to Valentine’s Day and as a celebration of self-love. And why not take advantage of the date, enjoying your own company or with a friend, or even on a date, having fun at the movies? Therefore, we joined Tinder, after a successful partnership on Valentine’s Day, to offer this special, said Daniel Campos, marketing director of the Network.
To participate, app users only need to swipe to the right when the Cinemark card appears. Upon receiving the match signal, the member will receive a code that must be presented at the cinema box office to release the discount on the purchase of a ticket for the session and the desired film.
The values and times of the sessions can be found on the website, and the promotion is valid for all complexes of the cinema chain, except for XD and Prime rooms and D-BOX seats.
Movies connect us with the world and are a great way to break the ice when meeting new people. That’s why this ongoing partnership between Tinder and Cinemark is such an organic collaboration for both brands. Singles Day is yet another opportunity to celebrate films and the strong sense of connection they allow for ourselves and those around us, added Luiza Boller, Tinder’s Business Development Manager in Latin America.
