This week’s LIVEADS interviews André Braga, VP of JUSTO Brasil, a 100% digital supermarket, founded in 2019, in Mexico, with a presence also in Peru.
Last year, Justo grew five times its revenue and, in April this year, received a contribution of US$ 152 million, led by General Atlantic, which will finance geographic expansion and investments in technology.
The Brazilian operation, started in October last year, in São Paulo, already represents 25% of total revenue.
Your purpose is “use technology and data to promote fair trade, encourage the consumption of fresher products, trade with the conscious use of resources and offer personalized service”.
The program of lives with professionals from the universe of technology, creativity and innovation is presented by Daniel Rosa, CEO of ADNEWS.
LIVEADS with André Braga is a WT1 Digital production, and you can check it out on the ADNEWS YouTube channel.
André Braga, VP of expansion at JUSTO Brasil, is a professional with a solid track record in sales and marketing, and more than 12 years of experience in global companies such as Danone, Pepsico and Kraft Heinz.
Want to know more about the news? Don’t forget to follow ADNEWS on social media and stay on top of everything!
The post LIVEADS #178 – Comércio Justo, with André Braga, VP of expansion at Justo Brasil appeared first on DNEWS.
