In gamer month, next launches the webseries “Hypa minha live”, in partnership with Nobru, brand ambassador, and developed by 3C Gaming. The initiative seeks to boost the performance of beginner streamers, through workshops, classes, delivery of new equipment and even room renovation. This ‘transformation’ will be shown over three episodes with different guests, in a reality show format. The series premieres this Tuesday, 16, on Nobru’s Youtube channel.
In the first episode, focusing on Father’s Day, Nobru will receive Victor Café, an older gamer, father and GTA RP streamer. In the next meetings, the mentoring will be with Midoriknown for game plays in LOL and Valorant, and Vitor Freitas, part of the Free Fire community. At the end of the series, Nobru will welcome all participants in a special live on its Youtube channel.
The “Hypa minha live” project is part of a series of initiatives by next to promote the gaming scene in the country.
Armando Areias, CCO of next, commented:
“We believe in the transformative power of games and we want to boost this community even more. During the webseries, we will support streamers with all the necessary subsidies to advance the careers of these talents.”
Paulo Aguiar, CCO of 3C Gaming, says:
“next gives us the freedom to create unique projects that represent the community. Bringing the new names to a meeting with one of the biggest streamers, like Nobru, shows us how much we can still explore narratives within this scenario. In addition, although we have more and more actions in our sector, the gamer scene needs great brands that deliver relevance and cultural impact to this audience.”
Bruno “Nobru” Goes will be the presenter of the series, but he will have big names in the scenario to help him in the transformation of streamers. According to him:
“Hypa my live will be an amazing experience for everyone. Let’s talk to people who already know the challenges of this career and, with their transformation story, impact many people who also have this dream, to live from the game and want to become a great streamer.”
The initiative will also have developments on the social networks of Nobru and next, in addition to offering gamers products with cashback at nextShop, the next marketplace.
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The post Next and Nobru launch webseries “Hypa minha live” appeared first on DNEWS.
