Editors at DZ Estúdio, an agency in Porto Alegre (RS), Cleiber Selfstrom Jr. and Vitor Palma launched a personal project for the duo, whose focus is on encouraging reading.
Called ‘Livros Livres’, the initiative aims to facilitate access to literary works and increase readers using the most accessible library of classics in Brazil: the website Domain Public.
The project proposes to be a hack in activating these works that are available for free: spreading posters throughout Porto Alegre, São Paulo and Rio de Janeiro with direct links to the works.
There are five artistic posters that transform art into literature, using QR Code to access the book in PDF format. In the arts, classics such as MacBeth, by William Shakespeare, Dom Casmurro, by Machado de Assis, Around the World in 80 Days, by Jules Verne, Metamorfose, by Franz Kafka, and The Divine Comedy, by Dante Alighieri, are used in the arts.
Launched in November 2004, the portal Public domain it is under the management of the Ministry of Education and currently has more than 200,000 titles. The virtual library seeks to encourage learning, innovation and cooperation between content generators and users.
“All artistic work, 70 years after the author’s death, becomes an asset in the public domain, that is, anyone has free access to that content, just enter the site.” explain the creators of the project.