Called Mercado Livre Lojinha, this initiative has items that refer to the company’s attributes, such as miniatures of the yellow van and clothes with phrases
Mercado Livre is launching an official store with licensed products from the brand, Mercado Livre Lojinha.
Now, the company’s fans will be able to buy items that refer to the company’s attributes, such as miniatures of the yellow van, clothing items with phrases and accessories for everyday life.
We know that consumers love to collect items from their favorite brands and among those passionate about Mercado Livre, we always receive requests on social media for items or gifts. With that in mind, Mercado Livre Lojinha! was born, explained Fernanda Schmid, marketing director for Mercado Livre and Mercado Pago.
The store already has some products available and will have a physical store activation at the Mercado Livre Experience event, which takes place this Wednesday (31), at Expo Transamrica, in So Paulo.