Africa is the new advertising agency of Azul Linhas Aéreas, one of the main players in Brazilian aviation and which, last year, was elected the Best Airline in the World by the Tripadvisor Travelers’ Choice Award 2020.
CCO Sergio Gordilho’s company was the winner of the bidding process and, as of January, will be responsible for the entire advertising and content strategy of the brand.
Currently, the account is under the responsibility of Isobar.
“For Africa, it is a great pride to be able to participate in this new moment for Azul. A Brazilian company admired around the world. We are confident that together we will make history,” said Carol Boccia, Africa VP of Services and Operations.