Jury has the participation of professionals from agencies, vehicles and production companies
With the participation of 51 professionals from agencies, vehicles and production companies, the 2021/22 So Paulo Columnists Award, which marks the return of the award suspended in the last year due to the Covid-19 pandemic, began to be judged.
23 companies are participating in Columnists, with 150 works, of which 68 are commercials, 31 are digital and 23 are foreign media. They are: Adag, Africa, AKM Performma, AlmapBBDO, ARC, Artplan, Band, David, DPZ, Execution, Galeria, Integer\Outpromo, Madre Mia Filmes, Ogilvy, Publicis, Publicis Leon, RetailMedia, Santera, Tech and Soul, TheGroup , TV Cultura, W3Haus and WMcCann/Commonwealth.
In this first phase of the trial, representatives of the registered companies and guest jurors from the main communication agencies in So Paulo participate. It will be up to them to choose the pieces that will compose the shortlists of the 14 award areas, which cover advertising, design, content and live marketing.
These are the judges responsible for the selection: Adonis Alonso (Adonis Blog), Alessandro Bernardo (Artplan), Alexis Pagliarini (ESG4), Ana Cecilia Novis (CP+B), Anderson Ordani (The Group), Andr Kovadloff (Bferraz), Antoninho Rossini (Adnews), Antonio Nogueira (Leo Burnett TM), Bruno Valena (Africa DDB), Carlos Gurgel (Rock), Celio Ashcar Junior (AKM Performma), Cludia Ceclia (Publicis Leon), Claudia Pimenta (Ogilvy), Cristiano Tassinari (Retail Media), Daniel Magri (Tech & Soul), Daniele Bezerra de Almeida (W3Haus), Dogura Kozonoe (Ampfy), Edgard Soares (G8 Group), Erick Nunes de Abreu (Elkis18), Fabio Brando (Holding Clube), Fabio Nunes Luiz (Mullen Lowe Brasil), Fernanda Cepollini (Execution), Fernando Freitas (CC&P), Guilherme Branco (Lew’Lara\TBWA), Gustavo Oliveira (Calia), Heitor Caetano (DPZ), Jean Guelre (VMLY&R), Joo Caetano Brasil (Grey), Joo Souza (Soko), Jos Casco (Adag), Kleyton Mouro (WMcCann), Leandro Hermann (Publicis), Leticia Tercini (Wieden+Kennedy), Magro (David), M arcelo Bruzzesi (BETC Havas), Marcio Ehrlich (Janela Publicitria), Mariana Villela (Talent Marcel), Mozar Gudin (AlmapBBDO), Nina Lucato (DM9), Paulo Eugnio (Santa Clara), Phil Daij (Gallery), Rafael Pascarella (FCB) ), Roberta Harada (Wunderman Thompson), Rodolfo Sampaio (Moma Pro), Tati Piovezam (Arc Brasil), Tatiana Pereira (Dentsu Creative), Telma Reis (Madre Mia Filmes), Thomaz Munster (Nova/SB), Vanessa Jansen (Cheil Brazil), Viviane Groisman (BAND) and Viza (Integer\Outpromo).