Publication brings rankings of award-winning creatives and analyzes of Pencil’s winning works in 2022
D&AD launches its 60th D&AD Annual, with free digital access. The yearbook addresses the main themes and creative processes explored through award-winning works in 2022. Brazil stands out in the ranking of the top 5 most awarded countries, with 196 points.
Designed by Studio Dumbar, the yearbook features 20 rankings that recognize creative performance, as well as personalized downloadable digital certificates for all credited winners.
As 20 categorias destacadas so: Animator; Art Director; Casting Director; Chief Creative Officer; Cinematographer; Copywriter; Creative Director; Design Director; Designer; Director; Editor; Executive Creative Director; Executive Producer; Illustrator; Photographer; Producer; Production Designer; Sound Designer; Typographer e VFX Artist.
More than a compilation of award-winning work, the D&AD Annual aims to uncover how creative excellence is achieved and explore the cultural context in which the award-winning work was created, inviting acclaimed experts from the industry to offer their views and opinions on issues addressed. by the 2022 Pencil winners.
In a series of 10 editorial pieces, renowned creative thinkers tackle topics ranging from opposition to a homogenized design aesthetic and the evolution of the fashion film; to broader cultural issues such as race and photography; privacy in a world of sharing and surveillance; how social media has distorted young women’s sense of identity and much more.
The yearbook also includes a series of interviews with the creative teams behind Pencil’s winning entries, with designers, producers, strategists and others.